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It wasn’t too long ago that Michael Farmer, a pastor in Charleston, West Virginia, received an email asking him a question that was already on his mind: “As a Black Southern Baptist pastor in West Virginia, what is my role in telling our stories?”

The email was from Ashton Marra, the managing digital editor of a news organization called 100 Days in Appalachia. Marra was inviting Farmer to be a part of a new project, the Appalachian Advisors Network. 

“The Advisors Network is really three parts,” Marra said, “And the first part is a database of creators.” This way, Marra said, rather than national or international news outlets sending a journalist from New York City or Los Angeles to cover rural Appalachia, those same outlets could hire a freelance journalist rooted in those same communities, who could tell a more nuanced story. 


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